Echelon’s Top100 is back!

Attention startups (and tech companies), the renowned Echelon Top100 pitching program is back! This brings good news to tech companies yearning to gain visibility outside of Malaysia at least at the regional level, and wanting to build connections with potential investors. The TOP100 is a curated program designed to discover, showcase, and accelerate the next generation of up-and-coming startups, according to information on its website.  It went on to state…

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Sesi perkongsian tentang perhubungan awam dengan Bernama Radio

Baru-baru ini saya mendapat jemputan daripada Bernama Radio untuk menjadi tetamu dalam rancangan Ideabox. Pagi ini telah berlangsung sesi temubual Ideabox tersebut di mana ia diterajui oleh Natasha Aimee dan Shuhadah Armawan, dan, diterbitkan oleh Sya Bakhtiar Azam. Diharapkan dari temubual ini pendengar mendapat sedikit sebanyak gambaran tentang kerjaya dalam bidang perhubungan awam melalui pengalaman yang saya kongsikan. Temubual itu juga disiarkan secara langsung melalui Facebook Live. Jadi di sini…

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Getting ready for Q2 2019

It's March 28th and we are getting closer to the second quarter of 2019 already. Perhaps it's a good time to start thinking about having another round of media outreach campaign? If you want to keep a good momentum of media publicity for your business, I've highlighted an idea you might like to try in this video. By the way, this is doesn't mean you should stop pitching other types…

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Avoid making this mistake

Vision and mission statements are two different things but many companies get them mixed up. One of the most common mistakes I’ve seen is, many companies confuse a vision with a mission statement. When they tried to communicate a vision of their business what came out, however, had nothing to do with aspiration. This mistake isn’t unique to startups but scale-up companies commit it too. How did I find out…

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