A must-read for entrepreneurs and corporate executives.
Tech in Asia has shared valuable insights, useful for anyone looking to navigate media relations more effectively.
As startup founders or corporate leaders, you often hear PR professionals like me share advice, but this article (see link below) provides something even better: firsthand guidance on engaging with journalists, written by a journalist.
The piece serves as a survival guide, emphasizing proactive communication and a deeper understanding of journalistic practices.
Key takeaways include:
- Direct Engagement is Key: Don’t shy away from inquiries—shape your narrative.
- Empathy for the Press: Understanding journalists’ goals leads to more productive interactions.
- Preparation is Power: Researching reporters and setting boundaries is essential.
Thanks to Terence Lee for sharing these actionable insights.
I highly recommend this straight-from-the-source piece.
Click on image to go to article.
