What is a press kit?

If you are interested in engaging in media relations, say, for a new product launch campaign or others, you might want to prepare a press kit. Here’s a video that explains what key information to put in your press kit. The duration of this video is 2:24. All the best! -kam ###

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How to get media coverage for your startup (a slide presentation)

Recently, I was invited by MaGIC Accelerator Program to give a talk on public relations to their participants. The topic of the talk was "How to get media coverage for your startup" and the session was held on June 14 at MaGIC in Cyberjaya. For those of you who are interested in this topic as well, here is my edited slide presentation. Feel free to drop me an email if you…

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