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Public relations

Avoid making this mistake

Vision and mission statements are two different things but many companies get them mixed up. One of the most common mistakes I’ve seen is, many…

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March 12, 2019
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Public relations

Echelon Top100 (2019) is now accepting applications

Interested in expanding your startup business at a regional level? If you are, have a look at e27’s Echelon Top100 program. Echelon Top100 started way…

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January 24, 2019
Read more about the article Echelon Top100 (2019) is now accepting applications
PR for Startups

PR for Startups: Ideas to prepare for 2018

I have included in this video a couple of ideas to help startup entrepreneurs prepare for 2018.  Have a successful new year! ###

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December 24, 2017
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PR for Startups

Samples of editorial calendars

Here’s a follow up to the recent video on editorial calendars. For those of you who have never seen an editorial calendar, I have provided…

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July 25, 2017
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PR for Startups / Public relations

Hiring a PR agency? Here are tips for preparing a brief

You are thinking of hiring a PR agency to support your product release campaign, to help you announce a successful merger or for other reasons.…

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May 11, 2017
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PR for Startups / Public relations

PR101: Editorial Calendars

If you want to get media exposure especially if you are unknown to reporters and journalists, here’s an advice - be proactive! Finding editorial opportunities…

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March 16, 2017
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